Each year, automakers, tuners, and accessory companies gather in Las Vegas for the SEMA Show. While modified exotics and muscle cars often dominate attention, Toyota has embraced the event’s more playful side with five extreme off-roaders fitted with snow tracks. Called the Snowhunter concepts, the vehicles are purely for show and will not be sold to the public—a disappointing decision for anyone fascinated by tracked Toyotas.
The five concepts are based on the Tundra, Tacoma, 4Runner, Land Cruiser, and Sequoia, and were developed at Toyota’s CALTY Design Research facility in Michigan. Their changes extend well beyond the tracks, with each vehicle receiving a selection of equipment aimed at backcountry exploration. Although none is destined for production, the designs could inspire an adventurous Toyota owner to build a tracked vehicle capable of crossing the Arctic Circle.
The Tundra Snowhunter Concept may be the standout of the group. Along with its tracks, it features Toyota’s TrailLift Pro Rack System, which adds a rugged bed-mounted frame, storage solutions, and an articulating rack intended to simplify loading bikes, kayaks, and other equipment onto the roof. Of all the concept features, this is arguably the one most deserving of production. It may not be the wildest custom Tundra ever built, but it could prove extremely useful during the next Snowpocalypse.
The Sequoia Snowhunter Concept is equipped with cast-aluminum running boards, a TRD front skid plate, a Prinsu roof rack, and a Thule Pulse 2 cargo box. Toyota’s one-off Land Cruiser Snowhunter Concept uses the same roof rack, along with a Thule SnowPack ski rack and Toyota Genuine rock rails and skid plates.
Toyota says the Tacoma Snowhunter was configured specifically for narrow winter trails. Its snow tracks are paired with a roof rack, full-length bed rack, awning, cargo storage, bed lighting, and dedicated recovery equipment. The lineup is rounded out by the 4Runner concept, which features Toyota rack rails, a Prinsu roof rack, and a Thule cargo box. All five vehicles wear white paint accented by gray geometric patterns, a look suited to the snowy environments they were built to tackle.
Toyota’s five Snowhunter concepts transform the Tundra, Tacoma, 4Runner, Land Cruiser, and Sequoia with snow tracks and extensive adventure equipment. Developed at the company’s CALTY Design Research facility in Michigan, the SEMA show vehicles add racks, storage systems, recovery gear, skid plates, and other accessories, but Toyota has no plans to offer them for public sale.
Buick’s Chinese lineup is about to gain a smaller Electra GS plug-in hybrid, highlighting the kind of electrified sedan GM lacks in America.
Kia honored Rafael Nadal with a full-size EV4 GT sculpture made using clay from the courts where the tennis legend earned his “King of Clay” nickname.
Toyota is preparing a specially equipped bZ electric crossover for Waymo’s driverless ride-hailing fleet, with operations planned to begin in Japan in 2027 before expanding to the UK and other supported markets.
Nissan’s SEMA lineup now totals six concepts, led by an especially radical open-top Armada built for extreme off-roading.
Nismo Nick is bringing two radically different ladder-frame Pathfinder projects—the Trackfinder and Trailfinder—to SEMA in celebration of the nameplate’s 40th anniversary.